Last updated on January 24th, 2023 at 12:39 am
If you live in London and have an interest in tango, sooner or later you’re going to need to buy a new pair of men’s or women’s tango shoes. But where to buy Argentine tango shoes in London?
The first idea that springs to mind might be to explore the West End dance shops in Covent Garden and Drury Lane. But soon you realise that the tango dance shoes there don’t look anything like the ones your teacher wears. Not one bit.
This is because, in Drury Lane, you can only find Ballroom and Latin shoes, both of which are vastly different from Argentine tango shoes.
The shop assistant might insist to you that these styles are also “tango shoes”. While they can be used to dance different dances, they are not as suitable as tango-specific shoes. There is a different technique for different dances, including between Ballroom and Argentine tango. Having tango dance shoes will help you better at mastering the dance.
Argentine tango requires a shoe that allows you to be more grounded on the floor, push against it as you walk. For this reason, a dancer requires a more stable, supportive shoe compared to the flexible hyper-soft shoes used for ballroom. Can you dance tango in Latin and Ballroom shoes? We have another blog post dedicated to this question.
Beginners to tango? Starting dance classes and not sure what shoes to wear? Not ready to buy tango-specific shoes yet? You can check this article out written specifically for you!
Where to buy tango shoes in London – the Yuyo Brujo studio!
So, where does one buy Argentine tango shoes in London or the UK for that matter? Well, the answer is that there aren’t any specialist shops in London. Trust us, we’ve tried looking. You enter “Argentine tango shops in London,” or “tango shoes UK” into your search engine and virtually nada comes up.
To address this problem, we created our Yuyo Brujo studio in London, which is not a shop, but a showroom where you can finally try proper tango shoes in London, and have an expert’s assistance in helping you pick out the best shoe for you, for women and men. We offer private fittings which you can book by appointment. It helps to try on all of our tango shoes in a comfortable, relaxed environment.
And if you fall in love with a pair, you can buy it on the spot!
Our studio is one of the few places where you can browse and try on Argentine tango shoes in the UK. You can read what some customers say about their experience on our Google profile.
Buying online or at festivals versus in our studio
Although you can also buy our tango shoes online, sometimes you need to touch and feel the shoes before making a decision.
Traditionally, Argentine tango shoes are sold at milongas, festivals, marathons, etc. Although we do sell shoes at some events, we know that the shopping experience there can be stressful for tangueras. Between dancing your favourite tandas and catching up with friends, there isn’t much time to be able to try on tango shoes. Halls are also usually dimly-lit, noisy and crowded.
This is why we set up our own studio – to give dancers the optimum space to try on shoes in comfort. We have seen hundreds of different feet of our customers for several years and can offer advice and help. Choosing well-fitting shoes can be hard and, according to research, 60-70% of people wear shoes that do not fit.
So if you are looking for Argentine tango shoes in London, contact us to make an appointment.